In this week’s reading “Stars as Specific Images” Richard
Dyer talks about how celebrities are portrayed according to promotion,
publicity, films, and criticisms. We see these used all the time with today’s
celebrities all the time. So I very much agree with the article and Dyers
ideas. I think celebrities are used so much in various TV commercials and Ads
because it helps sell an objects, people view it as “if this famous person,
like Kate Walsh, dyes her hair with Garnier box dye, so can I”. This is beneficial
toward the Gariner but also add to her image as a celebrity, saying that she
endorses the use of box hair dye. Honestly, I think she does it for publicity
aspects as a job, because what rich person would choose to use a cheap box hair
dye, when they can get beautiful salon dye. Also, I think it is a way of
humanizing her image. To say although she is a rich and famous celeb, she’s
just like the average woman trying to stay beautiful. Celebrities today I feel
are most shaped or formed by publicity. Publicity is huge whether it is true or
not. Publishing’s in magazines, online, or even news coverage all comment and
add to celebs image. Often times I feel like they have very harsh and bring
down some of the celebrities or falsely portray them as people by leaking false
or person information. I feel like this happens all the time with Kim Kardashian.
I feel like media is always portraying her as a bad person, with bad publicity.
But, do they really know the type of person she really is, do we? We only get
and know of how media shapes and tells us she is as a person.
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