All About Image

In Stars as Specific Images by Richard Dyer, there are four groups that make up a stars image or persona that is perceived by the media. These groups are promotion, publicity, films, and criticism and commentaries. Through these texts an image of a star is created or born. Although all of the sectors seem to be important I was most interested in the criticisms and commentaries that can create as well as make or break a stars career. What is said, posted, or written about a star can affect their career, the roles that they play or fan base that follows them. Today, the tabloids and online media have the tendency to attack stars and ruin their image. However, the tabloids can also help stars become bigger. Being named E! News’ ‘Best Dressed’ on Fashion Police or People Magazine’s ‘Sexiest Man Alive’ can up a star’s popularity and how people will view them. “More frequently, however, they contribute to the shaping of the ‘public opinion’ about a star” (Dyer, 63). This part of the reading could also add to Dyer’s Heavenly Bodies text and how audiences and fans may not see the full side of a star. They have a public image and are ultimately confined to that.