While reading the piece by Richard Dyer on “Stars as Specific Images,” many examples came to my mind based on the different formats he mentions. The author discussed promotions as a means to help manufacture an artist or celebrity in a certain way, and to give them a certain image. Dyer also discusses the less direct ways to portray a star in the public eye. The author discusses publicity as a way to give the audience and fans a more “authentic” glimpse into the lives of celebrities, and make them feel more connected to the person. Finally, the author discussed how films, criticisms, and commentaries also all go into creating a certain image of a star. I think most people would agree that Beyoncé is one of the biggest stars in the music industry at the moment. With the release of her latest album last year, people have not been able to stop talking about the artist. I think Beyoncé and her team create an image for her that is very unique and creates a lot of buzz for the star. For one, instead of creating a big hoopla over her album and promoting it prior to release, Beyoncé basically dropped the album out of nowhere, at least that’s how it seems to the public. The result is an enormous buzz over the release and an excitement that benefitted the star greatly. The artist has been the queen of the music scene this entire year, and even though she has been popular for years both as a solo artist and as a part of Destiny’s Child, her success this past year is unlike any other. The sheer breadth of her fans goes to show how Beyoncé is a massive star and creates the image by doing the unexpected and pushing the boundaries and expectations.